Commerce and Culture

Paul Cantor's seminar on Commerce and Culture is up on the Mises.org site. I've listened only to his lecture on the serialized novel in the ninetheenth century and it's fascinating. Much of what we find in movie promotion today (such as tie-ins and even product placement) goes back to Dickens' time. For example, there were action figures for the characters in The Pickwick Papers and a Guinness Stout beer strategically place in a print for the book.